WHAT'S NEW
9.10.10
08.24.10
People have asked how the Boys & Girls Club Aquatics program video turned out. Well, here it is. They still owe a million bucks on that pool, so if you've got any spare change or a need for a big tax deduction, get in touch.
08.10.10
We've always loved and used Iomega portable data storage products and we always think technology is a pretty sexy field, but we don't usually get to write, film, or produce at the PG-13 level with our work.
08.06.10
CareFusion's Perioperative division needed a microsite--a solutions-oriented website to support traffic driven by a targeted campaign in other media. It's one of our favorite projects this summer.
http://or.carefusion.com/
07.06.10
Kawasaki Disease has no diagnostic test (yet). The KD Foundation is raising the funds to endow a research chair at UCSD to change that. We decided to help by donating our time to make their invites. You can order tickets to their September gala at
www.KDfoundation.org.
07.02.10
We will be closed Monday, July 5 to celebrate our nation's birthday.
06.01.10
Best wishes to you and Brett in Truckee!
05.28.10
Enjoy the long weekend. We'll see y'all in June.
05.03.10
While on location for the Boys & Girls Club of San Dieguito Bring-it-on-a-thon fundraiser (our latest pro bono filming effort is to help them raise the million bucks they still owe on the "new" pool), Shaun and Susan turned around and couldn't figure out where Mark had gone.
04.29.10
Sutff we're thinking about in April 2010. LYON Feed, sort of like an RSS Feed, except we're not that pushy.
03.15.10
One of the downsides of doing medical and cleanroom shoots is that you don't always look your best in sterile conditions. Note to self: yellow walls are tough on skintone as well.
03.01.10
Ah, Zinc Cafe. Brewers of the finest coffee in town. Monday mornings make you appreciate it all the more.
02.18.10
Yeeehaw. On location with our friend Scott "Waylon" Mires. We were collaborating on videos for a company that must remain nameless (but we can say it's not John Deere).
01.22.10
Another website up and running on time. See it live at
www.solanasolarenergy.com
01.15.10
Once again, we lose someone to another state! We're hoping we need to add another art director right about when she's ready to come back to San Diego County.
01.05.10
Why not start the new year, a new decade even, with an attempt to make the world a better place? Check out a segment of our pro bono work for MiracleBabies.
12.21.09
Josie, for one, is NOT dreaming of a white Christmas.
12.08.09
The positive spin is that great minds think alike. The negative is that we need to apply a little more creativity to our individual fashion sense. Shot on an iPhone by Mark, photo adjusted with three clicks on a cheap little app. Progress!
12.01.09
Introducing Katie Reed, our new account manager. (Really she's super nice, don't worry.)
11.30.09
It seems appropriate to show this work right now, after Thanksgiving weekend.
11.25.09
Half day of work today. Full day of eating tomorrow. We'll be back in the office on Monday, and as always, checking email through the weekend.
11.11.09
After 19 years, you'd think we'd be better prepared to say our goodbyes when people move on to their next adventure. Bye, Sam! (And while she's back in Oz until early January, she's looking for a job in New Orleans when she returns, so feel free to let us know if you've got a connection there!)
11.05.09
Despite California's budget woes, the state remains a hotbed of innovation and number one in solar technology. Our newest client, Solana Solar Energy, brings a wealth of experience to installing custom commercial solar, paying attention to all the little things. Like, for example, preserving your roof warranty!
11.04.09
Dana Innovations brought us in to work on the iPort website and brochure. With a long history of brilliant innovation it can be hard to write copy that doesn't get uppity with all the "first to" sentences. With a focus here on superior audio and design, they fit nicely into our best-of-breed client portfolio. (See our July 9 post for the matching website.)
11.02.09
We created this video to announce the merger of three sister organizations into a new group, the Technology Services Industry Association. The members had no idea this was going to happen until they saw this video at their annual conference. We shot it in one day using TSIA staff as our talent; they did a great job, and the video got fantastic response from their members. BTW, we also designed the logo that's unveiled at the end.
09.21.09
This last year we started to wonder if print really was dead. But in addition to a massive ongoing workload of film, web, and new logos, September proved to be the start of a number of print ad campaigns. This one is for Electric Cloud. And if you're a software developer NOT familiar with their product, you better stop and read the ads. Unless you think retro approaches work with tech.
09.20.09
A favorite walk or run for many of us (particularly Josie), less than a mile from our office, this fundraising film for the San Elijo Lagoon Conservancy is our latest pro bono effort.
09.01.09
CareFusion has a great internal team, but splitting off from former parent Cardinal Health had them maxed out, so they brought us in to help with a perioperative division push in their new look and feel.
08.30.09
We created this video for the launch of a new company, CareFusion, a corporate spinoff of Cardinal Health's $4.5 billion technology divisions. To tell CareFusion's story, we turned to its customers?the men and women who are trying to improve patient care at a time of enormous financial and regulatory pressure.
07.31.09
Sometimes in film production you can get two for less than twice the price, if you carefully plan the production. Here's our latest twofer for Cox and Time Warner.
07.30.09
We love to poke fun at the competition so here's our latest work for Cox Communications and Time Warner.
07.16.09
Our new downstairs neighbor, where we end up eating almost every day: Soul & Pepper Cafe, 224 South Cedros Avenue. We did the logo and menu design. Now We can now say we are literally working for food. Hey, times are hard in 2008:-)
07.16.09
Local accounting firm Polito Eppich brought us in to give them a website that did justice to their full-range of business services and the high energy level of the great people that make up the firm. Visit the actual site at
www.PolitoEppich.com
07.09.09
Sonance's new iPort website:
www.iportmusic.com. This was an amazingly fun project for a super-cool product (in-wall docking system for your iPod). Worth visiting the site to see the intro, if we do say so ourselves.
07.03.09
Happy 233rd Birthday, America!
06.24.09
Filming a corporate video today. This one for long-time client Cardinal Health, this part of which is soon to be spin-off CareFusion. Palm Springs yesterday, San Diego today, St. Louis and El Paso later this week. Say hello to (l to r) Director Tom Seawell, AC Agathe Padovani, and Account Manager Michael Grace!
06.15.09
Flying, mooing, slingshot cows kick-off Wild Week Two for Cisco Systems are big Switching and Routing sales promotion for Cisco resellers all over North America. Deliverables included banners, fliers, stickers, website, and giveaways.
06.09.09
We always like to talk about our projects until the cows come home. Today they literally did. We could tell you more, but not before Monday when our client launches their promo. Until then, Caution: Stampede Ahead.
06.08.09
Shot in and around our office (recognize that woman hard at work in the background?), this is one of our recent projects with Qualcomm--as always, one of the leaders in inventing technology, QChat is just one more cool feature on their chips.
05.29.09
And you thought granite was cool (that's so '90s). Before you remodel your kitchen or bathroom, check out CaesarStone's Color Expressions. So if the MiFi didn't make you lust to spend money, this one ought to get you.
05.20.09
Novatel's MiFi is exactly the kind of new product that makes us crazy with desire. (Sorry, but it does!) Working with our good friends at MiresBall, with a week until the premiere in Barcelona at the Mobile World Congress, we made this snappy little film that should kindle some desire in your geeky little heart. Unfortunately Mark and Susan Lyon didn't get to go to Barcelona.
05.14.09
This is Michael Grace's first out-of-town shoot and DFW has weather issues. He has to get the crew home from Indianapolis for the next day's work. Who needs reality TV?
04.22.09
Earth Day 2009! We have all new power strips that stop our computers from using zombie power. (Guess VG's Donuts was sold out when the boss stopped by.)
04.02.09
No kidding, it's a Wild Week at Cisco, but if you think the graphics are fun, you should see the slingshot screaming monkeys!
03.20.09
Trade show graphic and film season is in full swing here in San Diego. Imagine Communications' booth (shown last year) has new graphics and is off to The Cable Show in DC.
03.06.09
Will work for food (especially when the job is a direct mail piece for the new Nestl? Lil' Drums frozen treat!)
01.20.09
Happy Inauguration Day. We're delighted to have a Blackberry-using President, but only because there were no iPhone-using candidates.
01.12.09
Axio Power is part of the green revolution you read about. Because we're definitely not giving up any of our electricity-using computers, iPods, TVs, iPod docks, etc. We're all really hoping to buy some solar energy so we don't have to feel so guilty.
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12.24.08
We so appreciate all our clients snowing us in with work throughout 2008. Susan's always on email, so contact her if you need anything on a closed day these holiday weeks.
12.12.08
We just received a Telly Award for a series of corporate films we made with our friends at Tellabs.
12.02.08
We're generally reluctant to show work in progress, but we couldn't resist this little one. Designed by Alyssa Panichella (production assistant, Chris Panichella). Photography courtesy of client Tri-City Medical Center.
11.13.08
We need an agency, STAT! We just submitted our response to a branding RFP at Tri-City Medical Center. We've been working with Tri-City on other projects all year?hopefully we'll get to expand our relationship in 2009!
11.13.08
While we love our roots in print and web, video production is an increasing part of our advertising agency's workload.
10.30.08
Our own Jessica Steiniger hits the beach to take some shots for this year's holiday gift. Looks like we're in for another harsh winter in Solana Beach...
08.15.08
If you don't think research is sexy and creative, you haven't met the great minds at Hypothesis. They do high-level research (no Survey Monkeys for them) with an array of very impressive clients. Plus their taste is impeccable. With a new location in the Fine Arts Building in downtown Los Angeles, they needed a site at the same level.
www.hypothesisgroup.com
08.01.08
EquityKey's website is our newest launch with a very exciting new client, too bad the financial product is only for 65 and up. EquityKey knew we needed to speak to potential customers in an honest, documentary tone so all our stars were actual customers and terrific, enjoyable people. Now we know for sure that 65 is the new 45.
07.09.08
Buzztime's digital signage is going to clean up tables in bars?no more sticky table tents?but you'll probably be eating a lot more Happy Hour chicken wings when they're on special.
06.17.08
We showed you the Sonance product ad and now we're unveiling this little strip show. For anyone who wasn't as sure as we were that technology is the sexiest market of all.
06.01.08
Sonance's Architectural Series, the first truly flush in-wall speakers (September issue of Dwell, pick it up July 29). If that nasty little rim on your ceiling or wall speakers has been bothering you, this is the product to buy. Of course, you have to buy a house first. (See 11.13.06.)
04.11.08
Our newest Account Manager isn't quite as young as this photo would have you think.
04.01.08
Happy April Fools Day!
03.24.08
It's official, this is our new home. We've taken the second floor, with an ocean breeze, lots of windows, and an even more energetic new vibe. The Cedros Design District. 224 South Cedros, Solana Beach. 858-350-4797. Our postal carrier would like you to add Suite D to any mail.
02.01.08
Check this out--a new website (and brand) for Imagine Communications. It's got video, it's got bright colors, it's even got a cool "whooooosh" sound effect when you spin the TVs. See it at
www.imaginecommunications.com
01.21.08
Filming on location for our latest PSA with the California Center for Sustainable Energy.
12.21.07
Happy Holidays! We'll be closed December 24-25. See you next week!
12.11.07
LYON has a new home away from home?and it's ridiculously posh. One of our recent ads for Sonance, makers of the world's most stylish speakers, appeared this month in Dwell magazine. Stay tuned for fresh Sonance creative in the weeks ahead!
11.21.07
We'll be closed tomorrow and Friday to celebrate Thanksgiving. Have a happy turkey day and we'll see you next week.
11.09.07
We recently developed this TV commercial for Cox Communications. Take a look.
10.24.07
Safe and Sound
10.23.07
LYON Closed
09.26.07
A new corporate folder we designed for American Wave Machines, a manufacturer of standing wave surf machines. Shaka bro.
08.22.07
Need a candy refill?
08.13.07
Some creative advertising agencies would shudder at the thought of designing a 300-page technical guide. Not LYON. We welcome the opportunity to dive into the details. These three guides we recently completed for Cisco are a prime example.
07.27.07
33 North is taking a fresh approach to data services. We wanted their logo to do the same.
07.04.07
Happy Independence Day. The office is closed.
06.29.07
Another piece of the marketing puzzle for Cisco Partner Career Fairs. These Flash web banners appeared on USA Today and Business Week websites.
06.06.07
LYON?s going national with theses ads in USA Today, The Boston Globe, and The San Jose Mercury News to recruit talented IT professional to work for Cisco Partners.
05.24.07
Cisco Partner, CDW-G, asked us to adapt these print ads for their national trade publications.
05.10.07
Quova (a new client but we?re working with our old friends from 3Com co-op advertising days) helps their customers pinpoint the location of users. Too big brother for you? Well, gambling sites are legally compelled to bar US-based gamblers.
04.26.07
Here's our latest creations for Infinera, a corporate brochure and folder, showing the latest evolution of a brand we've developed since the global leader in optical networks was founded.
04.03.07
Congrats to Matthew on the release of his new book! This puts a whole new spin on creative juice.
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Lyon & Associates Creative Services, advertising, design, film production, websites